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The goal of this project was to build a website that would allow supporters around the country to upload written and video testimonials during the health care reform debate.
The National Alliance of Forest Owners (NAFO) engaged Adfero Group to redesign and develop the organization’s entire web presence.
Adfero developed a tailored, specific micro-site as a central location for their ASA Grassroots Network to have one location to track participation and involvement of its members within the network.
The Virtual March on Washington was created to energize grassroots activists against Card Check while effectively reaching out to members of Congress.
Adfero Group is a public relations firm with a comprehensive understanding of new technology solutions and approaches to advance our client’s goals. We create custom interactive solutions for clients and will use the best platform available based on the needs of the project.

The newly branded web site for personal chefs- The Comfort Brothers. Check out the Comfort Brothers at http://www.comfortbrothers.com.
College District- the destination for collegiate apparel. The UX includes: social media integration, gamification, and location-based engagement.
DP Technology Services- home of the corporate web site for a mid-size, government contractor. This visually rich, easy to use, Drupal-managed web site was created in six weeks in order to meet a hard market-driven deadline. Check it out at: http://www.dptechsvc.com
Destination DC, the Official Tourism Site of Washington, DC, needed a refreshed homepage and key landing page before the upcoming travel season. We were more than happy to help bring in more tourism to our Nation's Capital. Check it out at: http://washington.org/visiting/browse-dc/attractions/100-free-things-to-do
The U.S. Travel Association is the travel association for the United States. We created the design and information architecture to get the site tuned up and ready to serve. Check it out at: http://www.ustravel.org


DealPop was a stealth "neighborhood deals" project from WhitePages when they came to us to design and develop their deal-a-day e-commerce platform. We worked closely with their existing team to rapidly build an application in Ruby on Rails that would get their idea to market in just three short months.
In record time we helped them launch a web application that would bring great deals from the most popular places to eat, shop and have fun. We worked on every aspect from the initial design brainstorming, to system architecture, to front and backend development.
We continued to closely work with the DealPop team after the project launch, iterating based on site usage, feedback and clients business goals.
Collaborating with the DealPop team on such a critical project gave us the opportunity to deliver a stable and scalable Rails application in a remarkably short time span that would go on to receive national attention and direct interest from leading investors. DealPop was acquired by Tippr merely one year after their initial launch.
Homezada's home management software is a complete solution to the dispersed files, incomplete records and scattered maintenance reports that plague homeowners everywhere.
With Homezada you can easily document all the possessions in your home, track the value of assets and household improvements, access an ongoing library of to-do maintenance items and maintain checklists of seasonal projects. The application will even remind you when it’s time to update air filters and schedule maintenance.
Homezada approached us to draft the wireframes, design the user flow and refine the user experience for their software. Our design team worked closely with Homezada’s existing internal Rails development team to deliver an engaging and intuitive user experience and to help stylize it with the Rails application.
Betterfly connects talented individuals directly with people who need their skills, empowering people to better themselves and others. The Betterfly community is comprised of people who believe in the power of "better" and are redefining the ways in which people find and connect with experts in any number of fields.
Betterfly came to us for direction on updating their existing design to further engage and serve their users. Our design team helped them rethink everything about their site from content and layout to strategies for products and custom profiles.
With a clear understanding of the Betterfly vision we created a fresh user interface, intuitive layout, and bright, modern visuals that would enhance the user experience.
Intridea was tasked with designing & developing HowAboutWe.com, a new type of dating site where users both propose and are asked out on creative date ideas. Intridea worked hard to wireframe, design, and code a fully-polished site with user interfaces common to many larger social networks. Behind the scenes, a robust backend CMS was developed to allow the clients to manage the site's content in the future. HowAboutWe.com had its beta launch in New York City, with plans of expanding its terrific dating model to other cities across the USA.
The Meeting Board aims to make your town a more awesome place to live by facilitating communication and interaction in your community through an online town bulletin board. It is a local events and social networking website that connects you with everyone who lives in your community.
We worked with The Meeting Board team on everything from discovery and design to development and deployment. Our Design team kicked things off with a fresh, intuitive UI design; our development team used Ruby on Rails to create the main application and customized Solr to develop a powerful search feature with a geolocation component for the application.
OmniAuth is a Ruby authentication framework aimed to abstract away the difficulties of working with various types of authentication providers. It is meant to be hooked up to just about any system, from social networks to enterprise systems to simple username and password authentication.
Michael Bleigh was inspired to create OmniAuth after working with various authentication solutions that made too many assumptions about how he wanted to handle authentication in his applications. Today, OmniAuth powers authentication for over 2000 applications on the web.

Passion and drive define Rock Creek Strategic Marketing, a branding and new media group dedicated to inspiring action and developing platforms that create powerful change.
Opening doors for students interested in vehicle maintenance careers, the HUMVEE School Program is a valuable educational resource offered by the Army National Guard. Faced with an aggressive timeline for fielding the program within the current school year, the National Guard turned to Rock Creek to formulate and implement an integrated marketing plan that included a program website. The HUMVEE School Program website incorporates multiple video components (also produced by Rock Creek), Flash presentations, and downloads. Among the interactive elements is a Flash presentation for exploring the specifications of the vehicle from every angle. With the message of bringing real-world adventures into a high school classroom, the website immerses visitors in the experience of operating or maintaining the military vehicle.
Based on our successful collaboration on other school programs, the Army National Guard approached Rock Creek to develop a new program that motivates high school students to achieve their fitness goals. Armed with extensive market research with educators, students, and fitness experts, Rock Creek created the Guard Fit Challenge program. The program website is an immersive experience with exercise technique videos, nutrition tips and recipes, athlete profiles, body composition and fitness test calculators, and a compilation of resources including the program’s widget and mobile app, which Rock Creek also designed and developed.
Anybill needed a website that clearly explained the features and products of their software and services. Rock Creek proposed simplifying their message by targeting audiences according to their needs—“Help with Accounts Payable” or “Help with Tax Payments”—rather than by industry. We also organized Anybill’s multi-featured process into three basic steps and defined the unique benefits for each step, making it easier for potential customers to understand Anybill’s services even before they talk to a sales representative. Based on this strategy, Rock Creek built a visually appealing website, using clear calls to action to direct traffic and high-impact imagery to communicate Anybill’s understanding of its audience.
The Raben Group, a leading social justice PR and communications firm, was looking to reassess their online presence as well as their overall brand positioning. Their existing site did little to communicate the truly unique and personalized aspects of their organization. It also did nothing to promote their vibrant and diverse culture—a critical component to who they are and the work they do. We began our process by strategically identifying the most motivating qualities that represent the core of their brand, and then systematically developing a web presence that would serve as a contextual framework to inherently communicate those qualities and confidently promote their effectiveness. By focusing on the individuals who make up the firm and using clearly positioned messaging, Rock Creek created a rich experience promoting The Raben Group’s highly dedicated and driven staff as well as the values that guide their work and lead their clients to successful outcomes.
Attracting millions of visitors a month on average, the U.S. Department of State has a highly visible online presence among a broad audience of domestic and international users. To better communicate the agency’s overall mission, impact, immediacy, and global context, the State Department turned to Rock Creek to redesign State.gov and DipNote, the agency’s official blog. We worked to develop a more refined aesthetic to engage domestic and foreign visitors, communicate wthe agency’s messages in real time, educate visitors regarding U.S. foreign policy, and connect users to State Department resources. The new design complements the agency’s position as a global leader, using clear design components to communicate with American and foreign visitors. The user interface introduces a new level of navigation and several callout areas to allow users to more intuitively access resources and information regarding the State Department’s mission and work. Additionally, the redesigned site showcases and integrates the agency’s varied social media channels, creating a dialogue between American citizens, international visitors, and the State Department.

CMS designs and builds beautiful, user friendly, website and mobile interfaces.
Specialties Include:
WordPress | SEO | Graphic Design | Full Service Website Planning | Content Writing & Editing | IPad & IPhone App Development.
Full Service WordPress Website Design and Development for a Washington, DC Area Federal Government Contractor.
DC WordPress Web Design & Development for the Arlington, Virginia Architectural Firm O'Brien & Keane.



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